The Northwest Connecticut Food Hub connects regional farmers with wholesale customers, even during these winter months when local food is harder to come by.
Farmers list available items each week on the hub’s online platform — at this time of year mostly roots, squash, apples, mushrooms and greens. Restaurants, schools, grocery stores, and food pantries can go online and order aggregated items from multiple farms for delivery.
If one farm only has butternut squash left in storage from the fall harvest, another might be flush with arugula coming out of a winterized greenhouse, while another still has beets in the cooler. Alone, each crop might be hard to sell or hard to use, but put them together in a restaurant’s shopping cart through the Hub’s online platform and you have a winter salad special on the menu.
The Food Hub is a locally developed spin on a more typical industrial food distribution model where large farms that specialize in one item or another ship their crops to warehouses to be repackaged and trucked off to retail grocery stores or food service venues.
By the very nature of our region’s topography, farms are relatively small and far from customers. Valleys and slopes don’t make for wide, expansive fields, and quiet windy roads often set farmers at a distance from population centers. Growing a diverse range of crops is good for the soil and for business resiliency — if a crop is a flop one year, there are others that likely did well. All of these factors make for colorful, bucolic farm landscapes throughout Northwest Connecticut, but they also present local farmers with a significant marketing challenge, and local buyers with the significant logistical question of how to access fresh, local food.
The Food Hub began operations in 2017 as a project supported by the region’s economic development plan to help bridge these gaps between the unique growers we have in our region and potential customers. It is an initiative of the nonprofit Partners for Sustainable Healthy Communities, whose board oversees operations. Day-to-day management of the Hub falls to Renee Giroux, a farmer herself who knows firsthand the challenges and opportunities of farmers in the area.
“The Hub helps with distribution while lifting everyone up,” said Giroux. “It isn’t a place where farms are in competition with one another, but rather gives them an additional outlet to expand their businesses into.”
Photo by Janna Siller
Locally grown produce aggregated at the food hub for delivery to a local food pantry.
While some buyers, like restaurants and grocery stores, pay full wholesale prices for the farm products, others have their deliveries subsidized by different grants. The Hub cobbles together a number of funding sources to allow them to work with schools, food pantries and health care facilities. Ed-Advance, an education nonprofit, helps fund farm-to-school initiatives facilitated by the Hub. A community wellness grant allows diabetes patients to receive produce prescription deliveries through Hartford Healthcare. Community foundations support food pantry purchases.
“Individual farmers don’t have time to navigate all the potential funding sources that can help expand their markets,” said Food Hub board member Jocelyn Ayer. “That’s where the Hub comes in. We work with partners to secure funding for a wide range of projects.”
On a frigid December day, Susan Zappulla-Peters arrived bright and early at the Hub’s Torrington warehouse with a delivery of radishes and scallions from the farm her son manages, Maple Bank Farm in Roxbury. “The first time I delivered here, I was so inspired by what Renee is doing that I asked if I could help. Now I volunteer every week after I drop off Maple Bank’s produce.”
Zappula-Peters spent the morning receiving produce off farmers’ pickup trucks and compiling orders as generated onto lists by the online purchase platform. The pallets quickly filled up with food, including apples from March Farm in Bethlehem; carrots and cabbage from Vibrant Farm in Bantam; and sweet potatoes and potatoes from River Bank Farm in Roxbury. Zappula-Peters helped Giroux and driver Stuart Rabinowitz load a van headed for a delivery route that included Charlotte Hungerford Hospital, the Corner Food Pantry in Lakeville, and Fishes and Loaves Food Pantry in North Canaan.
“I love that this food, the best our region has to offer, is reaching people who wouldn’t otherwise be able to access it,” said Zappula-Peters in between moving pallets.
Ready for her first day of school on Thursday, Sept. 4, at Webutuck Elementary School, Liliana Cawley, 7, would soon join her second grade class, but first she posed for a photo to mark the occasion.Photo by Leila Hawken
Demitasse owner Hayden McIntosh Geer said she is excited by the shift to online sales.
The building that houses Demitasse and neighboring Candy-O’s is on the market, leaving the future uncertain. Geer said she and Richard will continue supporting their favorite Millerton spots, now with more time to enjoy local businesses and neighbors.
Known for its carefully selected gifts and home goods, Demitasse has received frequent praise for its curation. Yet Geer is quick to deflect. “I didn’t know I was creative until I opened the store,” she joked. “When anyone talks about the curation I just point to the makers. They are the ones who create the beautiful items that hold purpose and intention. That’s what made our place special.”
The decision to open a gift shop was never part of a master plan, Geer said. “We found our way as we went along and it happened very organically.” But from day one, she knew she wanted to support marginalized artists and makers.
Demitasse owner Hayden McIntosh Geer, right, and her husband, Richard, sitting on the bench in front of the Main Street storefront. Photo by Jessica Yurko
For example, Sidai Designs, which makes beaded jewelry in Africa, provides work for 120 Maasai women and helps support their communities. Maison d’Haiti, which produces handcrafted goods in Haiti, employs nearly 100 women at fair-trade wages, giving them a reliable income through sales in the U.S. and Haiti.
One of the highlights of having a storefront — and a true testament to what she and her husband had created — came when the editor of a major culture and lifestyle magazine told Geer how much she loved shopping at Demitasse for its quality and mission-driven products.
“I could have quit right there,” Geer joked, reflecting on the highs and lows of the last five years.
Just as thoughtfully as the products were curated, every element of the store reflected care and craftsmanship. Hayden and Richard incorporated their tastes and skills into every nook and cranny, including shelving made from reclaimed wood from their home. Some of those shelves now have a new life at The Beehive, a boutique in Mount Kisco, New York.
Today, their digital shelves continue to highlight a diverse range of makers, with biographical details available on each product listing. The website carries the same aesthetic found in-store, maintaining the mission to support LGBTQ+ makers, environmentally friendly products, and Black- and women-owned businesses.
Looking ahead, Geer says, “We want people to know that if they enjoyed shopping in our store, they’ll love our website.” Shoppers can still expect beautiful gift wrapping and flexible exchange policies, and Geer is offering personal deliveries within driving distance on a limited basis.
Above all, Geer says her heart is full of gratitude for her customers. “They came in, shared life stories and became friends. We love Millerton, and I hope people will remain in touch.”
Millerton Police Chief Joseph Olenik shows off the new gear. Brand new police cruisers arrived last week.
Olenik worked with The Cruiser’s Division in Mamaroneck, New York, to design the vehicles.
“We really want to thank the Pine Plains Police Department for their tremendous support,” Olenik said. After the fire, “they were the first ones to come forward and offer help.”
The new police cruisers are outfitted with lights with automatically adjusting brightness to best perform in ambient conditions.Photo by Aly Morrissey
Since February, Millerton officers have been borrowing a patrol car from Pine Plains. With the new vehicles now in service, Olenik said he plans to thank Pine Plains officers by treating them to dinner at Four Brothers in Amenia and having their car detailed
