A strong start at new reduced-price market

A strong start at new reduced-price market

Tri Corner F.E.E.D. on South Center Street in the Village of Millerton opened its doors on Friday, June 20.

Photos by Grace Demarco

MILLERTON — Since opening on Friday, June 20, the Tri-Corner F.E.E.D. Market has gotten off to a strong start in fulfilling their goal of making local, nourishing food accessible to all.

The pay-what-you-can market has been “super busy,” said Blake Myers, the Director of Food Programs. “We feel really supported by the community and have had so many people really excited about what we’re doing here.”

Local produce, as well as snacks, coffee and other food items, are all priced on a scale based on need. The aim is to create a “really welcoming shopping experience for every person in the community, regardless of income,” Myers said. The scale includes full priced items for shoppers who meet all basic needs, a 30% discount for shoppers who can sometimes meet basic needs and a 60% discount for shoppers who have consistent difficulty meeting basic needs.

In just under a month, Myers is excited that Tri Corner F.E.E.D. already has regulars. “We’ve had a lot of repeat customers,” she said. “It is always really exciting for me to really get to know the people in the community.”

Tri Corner F.E.E.D. sells goods on a reduced-priced sliding scale where shoppers can choose a discount to meet their individual needs.Photo by Grace Demarco

The market, which aims to strengthen the community, is also looking to support local farmers. “Being able to access local, fresh food here in Millerton where we’re amongst all of these amazing producers and farms has been really exciting for people,” said Myers.

Although the immediate impact, support and enthusiasm has already been felt by the community and market alike, Tri Corner F.E.E.D. hopes to reach a broader amount of the community in the future, and to work on social media marketing to get the word out further.

Myers also hopes for more programs that creatively support the community, local businesses as well as their growing number of customers. “I think as we get our feet under us and get some of the systems more regular in the store, we hope to have more prepared foods and more volunteer opportunities for people,” Myers said.

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