Rocking for a cause at Infinity Hall

When the Rock n’ Roll Circus rolls into Infinity Music Hall in Norfolk on Saturday, April 11, it will bring together an all-star lineup of musicians and a mission that reaches far beyond the stage.

Presented by Rockin’ 4 Vets, this concert will benefit the United Way of Northwest Connecticut’s “Stock the Shelves” program, which supports food pantries across the region. The United Way, part of a national network founded in the late 19th century, has long worked to mobilize communities in support of local health, education and financial stability initiatives, efforts that continue today through programs like Stock the Shelves, which helps ensure families have access to essential food resources.

It’s a dual mission that founder of Rockin’ 4 Vets Jim Tirabassi described simply: “We put on the show for a dual purpose — to make people happy and to support local causes.”

What began in 2015 as V is for Veterans has evolved into Rockin’ 4 Vets, a production company built around benefit concerts supporting veterans and community needs. Tirabassi, a former rock tour manager, said the work is less about music than mission. “I love building things and I love the idea of building these shows for a purpose.”

This year’s purpose has shifted a bit. “We are seeing that veterans and non-veterans have the same issues in terms of food access,” Tirabassi said. “So, we figured we’d make it a broad-based thing and do it for the food pantries throughout New England.”

The show itself promises to deliver on its “house party” promise with high-energy, high-octane rock and blues featuring Grammy-nominated guitarist Jon Butcher, former Epic Records artist Steve Gaspár and New England blues legend James Montgomery, along with a horn section and a rotating cast of accomplished players.

“It’s a bunch of people who actually like each other which is always a good starting point,” Montgomery said. “In the case of me and Jon Butcher, we’ve been playing together for something like 50 years.”

That chemistry extends beyond the stage. “We get together a few times a year and brush up,” Montgomery said. “We’ve been doing this long enough to understand how to put something together in sound check that’s actually gonna really gel.”

For Montgomery, who has performed with everyone from B.B. King to The Rolling Stones, Bonnie Raitt and James Brown, the spirit of the event is as important as the music. “We have a superstar lineup and then the added feature is we raise money to put food on the shelves.”

The collaboration has a long history. Montgomery was an early supporter of Tirabassi’s effort to assist veterans; an effort rooted in Tirabassi’s own service. “I was in the Army in the early ’70s,” Tirabassi said, adding that his organization now focuses on issues like PTSD, addiction and homelessness.

“I am a very fortunate person,” Tirabassi said. “My wife and I live fairly well and don’t have to worry about where our next meal’s coming from, but we were on a trip through New England last fall and we saw so many food banks with police directing traffic. People just trying to get some food. It was so bad and it broke both our hearts,” he continued. That moment of clarity became a driving force for this year’s show.

“What we’re trying to do is help society in general,” he said. “And when people come to the show, they’re part of that.”

Montgomery, a lifelong road warrior and harmonica player known for his work with artists from Muddy Waters to Gregg Allman, still lights up when talking about the energy of live performance and the connection it creates.

“It’s a really, really great place to play,” he said of Infinity Hall. “It feels really intimate when you play there.”

And in that intimate setting, the Rock n’ Roll Circus aims to do what it does best: bring people together through music while helping make sure more families have food on their tables.

Doors open at 7 p.m., with the show beginning at 8 p.m. Tickets are available at infinityhall.com.